Cracking the Nut 2012: Interview with Laté Lawson-Lartego of CARE on market engagement
This blog post was originally posted on Enterprising Ideas: The Microlinks Blog.
During the Cracking the Nut Conference on June 25-26 in Washington, DC, the Microlinks Team interviewed Laté Lawson-Lartego of CARE USA following his session, "Tapping New Markets for Women-Owned Cashew Processing in Asia." In this video, Lawson-Lartego discusses his successful cashew value chain project in India and CARE's new approach to market engagement.
Bio: Laté Lawson-Lartego, CARE
Laté Lawson-Lartego is the Director of the Economic Development Unit for CARE USA. He has over 15 years of professional experience, specializing in microfinance, food and agriculture value chain finance and development and social enterprise development. Mr. Lawson-Lartego and his team have developed the CARE Global Market Engagement Strategy with the goal of scaling up the development of enterprises and value chains in agriculture and livestock to empower over 10 million people, especially women, to lift themselves out of poverty by 2015. He holds a Masters Degree in Economics with a major in Business Administration, an MA in Rural Social Development, and a Post Graduate Certificate in Project Planning, Appraisal and Financing.