Feed the Future
This project is part of the U.S. Government's global hunger and food security initiative.

Demystifying Video: Free Resources Available for Agriculture Projects

This blog post was written by Dustin Andres of FHI 360 and the USAID-funded FACET project.

Photo of two men trying to keep their camcorder dry during a rainstorm.Low-cost video can be used to help accomplish many project objectives. It can provide a way to transfer best practices from trusted local sources. It can enable fast and convenient data capture. It can also provide a powerful awareness building and reporting tool. After all, “seeing is believing.” Extensive research tells us that visual learning is the most consistently recalled (and most trusted) form of learning. Best of all, a full complement of equipment for quality video production and dissemination can be had for less than $500. 

The time is right for using video in development projects. That is the big takeaway after facilitating four separate low-cost video workshops for USAID implementing partners in East Africa, Ghana, and Mozambique, as part of USAID’s FACET project team, led by FHI 360.

The weeklong workshops included hands-on training based on a newly released Low-Cost Video Toolkit. The sessions covered the nuts and bolts of storyboarding, technology choices, video production, editing, and dissemination. Project teams produced their own mock videos and developed forward-looking implementation plans for using video in their own activities. 

"The low-cost video training was more than expected. It has given me a better appreciation for the amount of work that goes into video production,” said workshop participant Enrique Maradiaga, Coordinator of the Africare/SANA project in Nampula, Mozambique. 

In total, representatives from 29 different organizations working in 9 African countries attended, as well as staff from USAID missions in Mozambique and Tanzania.

In anonymous feedback, 80 percent of respondents rated the workshop a 5 out of 5 (‘Very Useful’). No participants rated the workshop lower than a four.

Due to strong interest, the FACET project team is considering future workshops, including a possible summer session in Dakar, Senegal. FACET will also release a full HTML version of the toolkit by the end of July, which will include a user-friendly interface and much improved navigation. In addition, there are a limited number of hard copies of the toolkit available to USAID-funded implementing projects.

If you are interested in receiving hard copies of the toolkit, or would like to inquire about future workshops, please email FACET program officer Josh Woodard at jwoodard@fhi360.org.