Video for Agricultural Extension
Videos, especially digital ones, are a relatively new technology. Videos may help to meet the challenges of disseminating information to farmers and reaching the poor, marginalised, women, and young people. Some uses of video in agriculture include raising awareness, stimulating demand for support, farmer-to-farmer extension, training on agricultural innovations, stimulating creativity, and as a tool for documenting and monitoring and evaluation (M&E).
The different types of video include documentary (describing events), institutional (promoting a project or an organisation), instructional (developed mainly by researchers with limited input from farmers), farmer- learning videos (made with farmers), and participatory videos (made by farmers).
This is Global Good Practice Note #6 under the GFRAS Global Good Practice Initiative